Informa needed a brand that talks to the needs of students, partners and industry, from both an informative and an aspirational standpoint. The brand needed to be a trusted advisor and partner, joining you on your career journey.

Informa Connect Academy is a place where people within the Informa group can go to access relevant training and grow within their field. Lifelong learning is no longer about entering education then work — it’s a continuous accumulation of knowledge throughout our careers and lives. Informa Connect Academy uses a graphic device that encapsulates the dynamic nature of training — as an ever-evolving practice.